by Jamie Salsburg | May 14, 2021 | Corporate Social Responsibility
Responsible gambling campaigns just aren’t that good…yet. Yes, despite the lack of historical success, the optimist—and more importantly brand strategist—in me believes that we can and will get to a place where these campaigns aren’t as highly scrutinized and will...
by Jamie Salsburg | Mar 5, 2021 | Corporate Social Responsibility, Responsible Gambling, Responsible Gaming
When it comes to responsible gambling efforts, I think we can both diagnose the problem and prescribe a solution by simply looking at financial statements. Simply looking at how companies are capturing their responsible gambling initiatives will likely tell the story....
by Jamie Salsburg | Feb 19, 2021 | Corporate Social Responsibility, Responsible Gambling, Responsible Gaming
“At (insert company name here), responsible gambling is at the heart of everything we do.” Seriously, folks. Can we stop with this nonsense? Every time I hear this I imagine a small piece of the brand’s goodwill dying off, never to be reclaimed. Yes,...
by Jamie Salsburg | Dec 11, 2020 | Corporate Social Responsibility, Dyve Audio, Legislation & Regulation
In this quick episode, I highlight the red flags and considerations we should consider of the universally agreed upon “evidence-led approach” to addressing problem gambling.
by Jamie Salsburg | Nov 11, 2020 | Corporate Social Responsibility, Dyve Audio, Gambling Advertisements, Responsible Gambling
I concluded The Most Prized Real Estate in Golf? (Part 1) with a teaser that this seemingly perfect fit of DraftKings and Bryson DeChambeau might come with a few strings attached. While these sports partnerships represent new territory in the United States, they have...
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