DISCOVERY PROCESS

Jumpstart

Each new engagement begins with Jumpstart—a highly-interactive discovery process. Upon completion, you’ll receive an assessment of your current responsible gambling efforts as well as recommended next actions to guide you to your desired future state.

OBJECTIVE

To evaluate the organization’s current responsible gambling efforts including strategy, vision, positioning, messaging, and performance.

STRUCTURE

A series of fast-paced discussions designed to collect key information in a limited amount of time.

DELIVERABLE

Assessment of current responsible gambling efforts (executive summary, gap analysis, SWOT analysis) as well as suggested next actions.

Three Starting Points

Each starting point will provide your team with valuable insight into the current state of your responsible gambling efforts as well as recommendations for the future, with the depth of insight & recommendations increasing with each package.

BASIC

Choose this option if you are just getting started in exploring the complexities of responsible gambling efforts and potential impacts on your brand.

SCOPE OF WORK

  • 1-2 days
  • Review & discuss current RG program
  • Discuss RG vision & goals
  • Discuss organizational concerns
  • Discuss key stakeholders

DELIVERABLES

  • Executive summary of key findings
  • SWOT & GAP analysis
  • Recommended next steps

ADVANCED

Choose this option if you are looking to advance & protect your brand through further developing your responsible gambling program & messaging.

SCOPE OF WORK

  • 2-3 days
  • Review & discuss current RG program
  • Discuss RG vision & goals
  • Discuss organizational concerns
  • Discuss key stakeholders
  • Key stakeholder interviews
  • Expanded view of adjacent departments

DELIVERABLES

  • Executive summary of key findings
  • Expanded SWOT & GAP analysis
  • Recommended next steps

COMPREHENSIVE

Choose this option if you are looking to differentiate your brand through the development of a world-class responsible gambling program & messaging.

SCOPE OF WORK

  • 5 days
  • Review & discuss current RG program
  • Discuss RG vision & goals
  • Discuss organizational concerns
  • Discuss key stakeholders
  • Comprehensive stakeholder interviews
  • Internal surveys
  • Comprehensive view of relevant departments

 DELIVERABLES

  • Executive summary of key findings
  • Comprehensive SWOT & GAP analysis
  • Survey results
  • Recommended next steps

Ready to Get Started?

Schedule a quick call to discuss how Jumpstart can assist your brand.